Skills & Competencies for Credit Card Product Manager

Credit Card Product Manager job profile

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JOB SUMMARY for Credit Card Product Manager

Builds and directs credit card product strategies.

JOB RESPONSIBILITIES for Credit Card Product Manager

Develops and implements marketing plans to drive business growth and meet business targets. Conducts regular review on market trends and studies competitor activities to identify opportunities. Initiates product ideas and ongoing features/benefits tailored for each target segment.

Credit Card Product Manager SALARY RANGE

BASE 50%
$94,666
TOTAL 50%
$101,168
Job Level
P03
Job Code
FA06000821
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

Credit Card Product Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Credit Card Product Manager skill and competencie below to view definitions.
INDUSTRY COMPETENCIES JOB FAMILY COMPETENCIES CORE COMPETENCIES
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1 hard skill or competency (industry competency) for Credit Card Product Manager

1 Industry Competency – New Product Development
Proficiency Level -4
Skill definition-Innovating new ideas and concepts to develop and bring new products to the marketplace.
Level 1 Behaviors
(General Familiarity)
Describes engineering processes used in product development activities.
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Level 2 Behaviors
(Light Experience)
Assists in handling brand maintenance and overseeing new projects.
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Level 3 Behaviors
(Moderate Experience)
Analyzes the test of new physical products to identify possible improvements.
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Level 4 Behaviors
(Extensive Experience)
Creates valuable documents to be used in the concept phase of new product development.
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Level 5 Behaviors
(Mastery)
Advocates for new technologies and methodologies to optimize the product development process.
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3 Credit Card Product Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Credit Card Product Manager
Proficiency Level - 4
5 Competency for - Credit Card Product Manager
Proficiency Level - 5

6 general skills or competencies (Job family competencies) for Credit Card Product Manager

1 Job Family Competencies – Advertising
Proficiency Level -3
Skill definition-Promoting and selling products, services, or ideas to convince our target customers in choosing a specific brand.
Level 1 Behaviors
(General Familiarity)
Cites examples of most common terminologies used in advertising.
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Level 2 Behaviors
(Light Experience)
Assembles company-wide advertising bulletins to create a positive perception of your brand.
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Level 3 Behaviors
(Moderate Experience)
Allocates monthly budgets to various advertising initiatives to align with budget limits.
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Level 4 Behaviors
(Extensive Experience)
Directs and approves advertising initiatives from concept development to completion.
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Level 5 Behaviors
(Mastery)
Develops cost-effective advertising programs and strategies for our business.
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2 Job Family Competencies – Digital Marketing
Proficiency Level -3
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Compares the difference between inbound marketing and digital marketing.
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Level 2 Behaviors
(Light Experience)
Assists in implementing digital marketing campaigns.
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Level 3 Behaviors
(Moderate Experience)
Analyzes digital marketing metrics and KPIs to measure the success of a business's marketing efforts online.
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Level 4 Behaviors
(Extensive Experience)
Creates and leverages KPIs to assess the effectiveness of digital marketing campaigns.
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Level 5 Behaviors
(Mastery)
Creates digital marketing plans to maximize our revenue production and engagement initiatives.
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3 Credit Card Product Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Credit Card Product Manager
Proficiency Level - 4
5 Competency for - Credit Card Product Manager
Proficiency Level - 5

11 soft skills or competencies (core competencies) for Credit Card Product Manager

1 Core Competencies – Creativity
Proficiency Level -4
Skill definition-Promoting creative, original thinking and applying it to a variety of business situations.
Level 1 Behaviors
(General Familiarity)
Cites examples of how creativity drives business success and social progress.
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Level 2 Behaviors
(Light Experience)
Analyzes own assignments and work environment for creative changes.
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Level 3 Behaviors
(Moderate Experience)
Analyzes existing workflows and methods for creative change.
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Level 4 Behaviors
(Extensive Experience)
Coaches others on how to apply new ideas to existing processes.
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Level 5 Behaviors
(Mastery)
Encourages and rewards brilliant ideas.
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2 Core Competencies – Innovation
Proficiency Level -3
Skill definition-The ability and process of implementing new ideas and initiatives to improve organizational performance.
Level 1 Behaviors
(General Familiarity)
Describes how our business makes money and our key business objectives.
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Level 2 Behaviors
(Light Experience)
Assists in designing business models and operating plans.
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Level 3 Behaviors
(Moderate Experience)
Analyses the business impact of demographic changes; suggests effective responses.
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Level 4 Behaviors
(Extensive Experience)
Consults on the selection and adjustment of the go-to-market strategy.
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Level 5 Behaviors
(Mastery)
Builds a conceptual model to ensure a continuous increase of business sense within our business.
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3 Credit Card Product Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Credit Card Product Manager
Proficiency Level - 4
5 Competency for - Credit Card Product Manager
Proficiency Level - 5

Summary of Credit Card Product Manager skills and competencies

There are 1 hard skills for Credit Card Product Manager, New Product Development.
6 general skills for Credit Card Product Manager, Advertising, Digital Marketing, Email Marketing, etc.
11 soft skills for Credit Card Product Manager, Creativity, Innovation, Attention to Detail, etc.
While the list totals 18 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Credit Card Product Manager, he or she needs to be skilled in Creativity, be skilled in Innovation, and be skilled in Attention to Detail.

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